TSR and Wizards of the Coast
Reynolds began working for Time Warner Interactive in 1994, to develop their America Online and websites. Reynolds first entered the role-playing game industry in 1995, when he was hired by TSR as their online coordinator, beating out Bruce Cordell for the same position. According to Reynolds, "I had two goals: to get TSR a website, and to change the company's then-restrictive online policy to something more reasonable." When TSR was bought out by Wizards of the Coast, Reynolds moved to Washington and worked on Wizards' pre-existing website.
Reynolds considers one of his greatest achievements of this time to be the fact that he got TSR/Wotc to relax its "draconian" online policy—enforcement of which in the past was the cause of much bad blood between the company and fans. Wizards of the Coast had a much more open online policy, so Reynolds applied for a job in the company's R&D division as a game designer. He designed such products as The Scarlet Brotherhood for AD&D, Beyond Science: A Guide to FX for the Alternity game, and The Green Goblin's Guide to Crime for the Marvel Super Heroes Adventure Game. Reynolds also did some design work such as writing RPGA adventures and contributing to Children of the Night: Ghosts.[citation needed]
By 1998, Reynolds had left his web position and was working full-time for WotC as a designer as part of "Team Greyhawk," the creative team tasked with revitalizing TSR/WotC's oldest campaign setting.
Reynolds also contributed to the 3rd edition D&D Monster Manual, introducing some new creatures such as the krenshar.